My core competency is industrial design, concentrating on consumer products, electronics and furniture. From concept to launch I question everything through a continuously developing design matrix. I strive to change companies by creating new products, brands and experiences.
I began my creative career in graphic design in which I still hold a great deal of passion. I have an instinctual ability to manipulate use of space, balance and aesthetics, all of which provide a foundation for a successful execution.
Logo design and brand identity are one of my strong-suits. I pride myself in my ability to absorb inspiration and ideas emitted by the client and develop that energy into a design that is timeless.
Although design is my foremost passion, I have explored many other hobbies and interests. Here are just a few I feel have impacted my ability to become a more well-rounded, experienced designer...
Custom PC and Component Building
My very first computer was a Commodore Vic-20 8-bit home computer. I vaguely remember frantically typing on the command line trying to get "Frogger" to load via a cassette tape. We have come a long way since then. It was those moments when I was a little guy that sparked a life-long interest in computers and technology. Once we got an Apple II, I was hooked. Throughout the years I flipped back and forth from being a "PC guy" to a "Mac guy" until adulthood when I realized that I didn't have to fall into either category and I could love both!
Back in 2013 when the revamped Mac Pro ("trashcan" as the PC guys called it) came out, I was heartbroken. Here was this glorious cutting-edge piece of art and technology but Apple missed the mark - especially with professionals. It was not upgradeable. I thought, "I bet I could build something that would blow this thing out of the water", and that's what I did. This of course led me down a rabbit hole of custom PC enthusiasm. As a designer, artist and especially a 3D modeler, having a computer with raw power is of the utmost importance and I now harness the most powerful of both PC and Mac platforms.
Today I build PCs both for my own professional benefit, clients and as a hobby. I even started to design and build (from scratch) my own keyboards! Soldering custom PCBs flashed with custom firmware soldering the switches of my choice and custom keycaps in an aluminum CNC'd case give a new computer that added sense of customizability and aesthetically-pleasing goodness.
All this gives me piece of mind to know that I can diagnose and repair any part of the machine I'm working on without needing the help of the "Genius Bar" or "Geek Squad", eliminating down-time while creating a machine that chews up 3D renders and spits them out. Of course, I also have a lot of fun doing it.
Small Bore 2-Stroke European Motorcycles
Ok maybe that's a much cooler sounding name than what they really are: mopeds. I love these things. You know, the solution to the gas-crunch of the 70's? Half bicycle, half dirt bike... Not to be confused with scooters, oh no. Scooters have no pedals and a floorboard to rest your feet in the sitting-position. These look more like miniature motorcycles - only with pedals.
The same passion I have for raw compute power was instantly translated once my dad gave me my first moped. It was slow, cumbersome and way too quiet. After scratching the itch (or need?) to make things go faster I discovered a huge community out there of people who shared the same interest. From hipsters in L.A. to old guys in Milwaukee this subculture has grown tremendously over the years. This pastime pushed me to learn things about mechanics I never thought I would. I can legitimately say I can rebuild a 2-stroke engine with my eyes closed. In fact, when I was in school I worked as a mechanic!
Here is just one of my creations. This was a 1981 Puch Magnum. At factory stock, it didn't go above twenty five miles per hour. By fabricating numerous custom parts and making modifications I can now hit sixty!
As if being the primary care giver of our twins from 2013-2017 wasn't challenging enough, I started various home remodeling projects. There is obviously a direct correlation between being handy and industrial design. That being said, I started learning small bits of trade. Carpentry, plumbing and although I'm not quite ready to re-wire our breaker box, electrical work. I can confidently say my efficiency with power tools is on point! I effectively remodeled an entire floor of our current house: demo, flooring, drywall, trim, paint, door installation, electrical components (switches, wiring, lighting). Thank goodness for YouTube and PBS's "This Old House"! I now have confidence in self-sufficiently running, repairing and upgrading my humble-abode.